Create a new growth channel for your RMN

Content-powered affiliate and Shops bring your brand to off-site audiences through creator commerce.

Get Started Creators

@CJKnowsTECH

@hyram

@sheneawalker

@imparkerburton

@alyssa_jf

Expand your best-selling onsite inventory

Turn affiliate links into premium inventory

Turn your retail network into a brand-funded, creator-powered media channel — easy to sell, track, and scale.

@AmandaZ

Expand your network’s inventory with shops

Expand your offsite inventory without changing how you sell or operate with creator and publisher storefronts.

Plan, track, and improve your social commerce program

Plan Campaigns Within Your Existing Workflow

Define campaign goals, audience targeting, and budget in one place

Enable direct brand-to-creator sponsorships for premium placements

Streamline approvals with pre-defined terms and curated creator lists

Set up IOs with integrated performance tracking

Moves like social.
Tracks like search.

Track spend, impressions, ROAS, and revenue trends across campaigns

Get real-time visibility into top-performing creators and their content

Compare creator-led activations to standard RMN placements

Monitor direct sales impact with unified reporting

Make Creator Commerce Predictable

Forecast revenue and engagement for every creator activation

Choose 1-day, 14-day, or 90-day attribution windows to fit your brand lifecycle

Automatically shift spend to top-performing creators

Use incrementality insights to make data-driven budget decisions

Howl is a trusted partner to leading retailers & RMNs

Join thousands of brands connecting with top creators through premium partnerships, higher conversions, and smarter collaboration tools.

Request a Demo

Frequently asked questions

How does Howl integrate with our existing retail media setup?

Howl connects to your current reporting, auction, and attribution systems with minimal disruption. Think of it as an additional growth channel that complements what you already do.

What makes creator storefronts valuable inventory?

Creator storefronts foster culturally relevant engagement. With Howl, you can treat them like premium placements on your own site, turning an enthusiastic audience into measurable results.

How do I ensure these campaigns drive real sales?

Our platform offers real-time tracking and incrementality data, so you can see tangible ROI on every activation. Performance metrics are transparent and grounded in data.

Is it complicated to onboard creators?

We streamline the process from onboarding and approvals to payouts. Working with creators is as straightforward as toggling a few settings.

Turn cultural moments into customer movement

Unlock scalable, performance-driven creator partnerships that drive real revenue.